📍 London · UGC creator & social media manager

Content people actually want to watch.

I turn everyday moments into scroll-stopping content, combining aesthetic visuals, natural storytelling, and a fun, approachable energy that helps brands stand out and feel human.

Yorkshire Tea iced tea cans on a red striped blanket with lemons
iced tea szn ☀️
Sweet Bee Organics magnesium butter jar among pink flowers
sweet dreams 🐝
Elise Myette laughing, holding a mug of coffee
🎬 shot · edited · posted ✨ UGC that converts
Avios✦Hilton♥JD's Hot Honey✦Nivea♥Yorkshire Tea✦Sweet Bee Organics♥Expatfile✦Monos♥Exclusive Collection✦University Arms♥The Lighterman✦Kanishka Mayfair♥The Gantry✦Visit Brugge♥Visit Helsinki✦Visit Bath♥Shakespeare's England✦

the receipts 🧾

01 · Case files

The deep dives

Three partnerships, the brief, and what happened next. Tap any reel for sound 🔊

01

Avios

British Airways' rewards loyalty programme

Brand goal

Educational, approachable content in repeatable formats that would make the audience feel like they were getting insider tips and knowledge from a trusted source.

The result

100%+

follower growth on socials within a 9-month contract

Avios social post: orange suitcase, 'Let your new luggage help pay for your holiday'
Avios 'You asked, Answer' carousel about reward flight costs over a beach scene
Avios carousel: 'Find yourself here for just 30,000 Avios + £2' over ancient Greek columns
02

Hilton

Luxury hotel brand, but make it fun

Brand goal

Beautiful, approachable and natural UGC with a “girls' trip” theme across three of the brand's most recognisable hotels in Amsterdam.

The result

A full content portfolio of raw and edited videos and images for the brand to use across its marketing.

Two friends in white robes and towel turbans reading the paper over breakfast in bed
Hotel restaurant table set with small plates beside a vibrant beaded art wall
Two women laughing over dinner in a teal velvet booth
03

JD's Hot Honey

FMCG brand launching in the UK

Brand goal

A hot honey company with a fun, rock 'n' roll identity, launching in the UK. It needed brand and product recognition and a loyal audience, built through product launches and influencer marketing.

The result

300%

sales through socials in the first 3 months, plus a viral TikTok hot honey trend and an influencer affiliate programme.

Hot honey being drizzled over a board of glazed chicken wings
JD's hot honey bottle poured over wings next to a pint of beer
Hand holding a JD's hot honey bottle beside a fried chicken burger

02 · The feed

Scroll-stopping, on brief

Product launches with a playful, polished touch, and luxury brands with refined visuals and thoughtful details.

Sweet Bee Organics magnesium butter jar among pink sweet williams
Product

Sweet Bee Organics

Organic beauty and wellness company, launching their new Sweet Sleep Magnesium Butter.

Hand holding a Nivea Silky UV Stick in a sunny park
Product

Nivea

Summertime launch of the new Silky UV Stick, perfect for on the go!

🔥 millions of views
Elise in a striped top working on a laptop at a desk
Product

Expatfile

An online service for American expats filing taxes from abroad. A highly successful campaign, driving numbers in the millions for the brand's page.

Peach and lemon Yorkshire Tea iced tea cans with lemons on a red blanket
Product

Yorkshire Tea

The iconic brand's launch of their new iced tea for Summer 2026: a light and refreshing twist on a classic!

Breakfast tray on a four-poster bed in a heritage hotel room
Luxury

Exclusive Collection

A line of luxury five-star hotels, rich in English heritage and offering incredible service and amenities to guests.

Elise on a punt in Cambridge in front of the Bridge of Sighs
Luxury

University Arms

Showing off the beautiful city of Cambridge and the University Arms Hotel in the off-peak season, encouraging winter travel.

Spread of summer dishes and a spritz by a big window at The Lighterman
Hospitality

The Lighterman

Gorgeous upscale pub dining in the heart of Kings Cross, showcasing their new summer menu.

Elise at Terminal 3 with a green Monos suitcase and tan bag
Luxury

Monos Travel

Luxury suitcase brand, bringing audiences along whilst travelling in style.

Kanishka's moody bar with patterned ceiling and portraits
Indian fine dining small plates with a glass of white wine
Kanishka restaurant sign on a Mayfair street
Fine dining

Kanishka Mayfair

Beautiful fine-dining Indian restaurant in Mayfair, helmed by celebrity chef Atul Kochhar.

Woman in a robe looking out of a floor-to-ceiling hotel window
Elise sipping white wine at dinner
Hotel bed with warm lighting and framed art
Luxury

The Gantry

Premier hotel in East London, part of the Hilton Curio Collection, showcased as a luxury London stay.

03 · Tourism

Postcards from…

Destination content for tourism boards. Go on, drag the photos around 👆

greetings from Shakespeare's England

Tudor timber-framed Shakespeare's Birthplace and garden
Barn owl perched on a gloved hand
Warwick Castle towers above misty parkland
Bronze statue of Shakespeare against a blue sky

greetings from Visit Brugge

Aerial view over Bruges' red rooftops and spires
Tourist boat on a leafy Bruges canal
Hand holding a chocolate waffle beside a Bruges canal

greetings from Visit Helsinki

Woman climbing down a ladder into the sea from a sauna deck
Red wooden cottage with a Finnish flag on the water
Barnacle goose with fluffy goslings among wildflowers
Silhouette in front of a glowing blue planet projection

greetings from Visit Bath

Palladian bridge reflected in a still lake at Prior Park
Green shopfront of the Bath Retro Store on a Georgian street
Hotel bedroom with fern wallpaper and green velvet headboard

04 · Lifestyle

Camera roll unlocked 📸

Race days, lemurs, street food and rooftop drinks. Double-tap anything you love.

Classic cars racing around a bend at a motorsport circuit
Ring-tailed lemur sitting on a wooden bench
Street vendor pushing a bicycle laden with fruit through busy traffic
Margarita and snacks on a rooftop table above a city skyline
Two cocktails on a wooden ledge overlooking a canal
Chef drizzling hot honey over wings beneath a neon sign
Two race-liveried sports cars cornering on track
Man in a JD's Hot Honey 'Drizzle, Drench, Devour' t-shirt
Elise smiling with a red spritz over salad and pizza
Sunlit restaurant with long wooden tables and hanging plants

05 · What I do

Let's connect

hey! 👋

got a brand that needs to feel a little more human?

Portrait of Elise Myette smiling with a coffee mug
that's me! ☕